Resources · Field notes

Shopify insights for operators who already have traffic — and need it to convert.

No theory. Practical fixes for speed, conversion, technical SEO, and Shopify Plus development, written by the team that ships them.

35 marketsSince 2006Shopify Select Partner

Migrating to Shopify in 2026: The Complete Guide for WooCommerce, BigCommerce, and Square Merchants

A practical 2026 migration guide from a Shopify Select Partner with 30+ migrations since 2016: what moves cleanly, where SEO risk lives, realistic timelines and costs by source platform.

14 minRead the playbook →

AI & Commerce

Shopify Is Rewriting the Rules on How Your Products Reach AI Shoppers

On May 25, 2026, Shopify expands how Agentic Storefronts partners can use your product data. Here's what's changing across ChatGPT, Copilot, Google AI Mode, and Gemini — and what to do before the deadline.

9 minRead →

Industry

Shopify Crossed $100B in Quarterly GMV — What Q1 2026 Earnings Mean for Your Store

Shopify's Q1 2026 earnings reveal a massive $101.4B GMV milestone. Learn what the platform's 35% growth and new AI/B2B investments mean for your Shopify Plus store.

8 minRead →

AI Commerce

Agentic Storefronts: How AI Agents Like ChatGPT and Gemini Will Buy From Your Shopify Store

Shopify's Winter '26 Edition introduces Agentic Storefronts, allowing AI agents like ChatGPT and Gemini to buy directly from your store. Learn why structured data is the new SEO.

9 minRead →

Shopify Plus

Shopify Scripts Are Dead After June 30 — Here's What Every Plus Merchant Needs to Do Right Now

As Shopify Scripts approach deprecation on June 30, 2026, Plus merchants must transition to Shopify Functions to avoid broken discount and shipping logic.

10 minRead →

Shopify Apps

Shopify Collabs: A Comprehensive Guide to Boost Your Brand

A practical guide to launching a Shopify Collabs creator program: install the app, design commissions, recruit the right creators, and scale revenue from influencer partnerships.

11 minRead →

Shopify Plus

Shopify Scripts Are Ending June 30, 2026 — Migrate to Functions Now

Shopify Scripts is fully end-of-life on June 30, 2026. Here is what Shopify Functions actually are, why Scripts had to go, and how to migrate without breaking conversion.

11 minRead →

AI & Web Strategy

AI vs Professional Web Developers in 2026: When Each One Wins

A 2026 honest comparison from a Shopify and web agency that uses Lovable, Bolt, and v0 daily — where AI builders win, where they cost you money, and what we actually recommend.

9 minRead →

Shopify ecosystem

Shopify's Meteoric Rise: Why Established Brands Are Migrating in 2026

Why Shopify dominates DTC commerce in 2026 and what is driving WooCommerce, BigCommerce, and Magento brands to replatform — from a Shopify Plus agency.

8 minRead →

Careers & Hiring

How to Become a Shopify Developer in 2026

A 2026 career guide to becoming a real Shopify developer — the modern stack (Liquid, Functions, Hydrogen, GraphQL), learning path, and salary bands from a Shopify Plus agency that hires.

9 minRead →

Migration

Shopify Migration Timeline for Established DTC Brands

What replatforming to Shopify or Shopify Plus actually looks like when you're doing $1M+/year — phases, risks, and how to avoid SEO and revenue loss during cutover.

11 minRead →