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Shopify Select Partner · Engineering since 2015

Build a Shopify operation that can support what comes next.

We help established DTC and B2B brands remove the technical and operational constraints affecting conversion, organic visibility, release speed and reliability—from storefront performance to migrations, integrations and Shopify Plus.

Bring us the business constraint. We define the responsible scope, implement it and own the path to production.

How we reduce implementation risk

A controlled path from problem to production

SGT / 01
  1. Evidence

    01

    Identify the affected journey, system and business impact.

  2. Scope

    02

    Define the smallest responsible intervention and acceptance criteria.

  3. Implementation

    03

    Build, stage and validate the change against the agreed scope.

  4. Release

    04

    Publish with approval, measurement, ownership and a rollback path.

Scope, assumptions, acceptance criteria, responsibilities and exclusions are agreed before implementation begins.

Selected work

Business context, technical decisions and measurable evidence belong together.

We show what was done, what could be verified, and the context the evidence needs.

CRO & SEO

Fashionable Canes

Live store

Intervention

A long-term SEO and CRO engagement that turned Fashionable Canes into a category leader on organic search.

Verifiable result

+350%
ROI lift
+180%
Organic traffic
#1
Category SERPs

Measured on the live storefront. You can open it and check it yourself.

Full Site Migration

PokerPower

Live store

Intervention

A full Shopify migration delivered without traffic loss, SEO equity preserved, conversion rate held, and a custom theme built around the brand.

Verifiable result

0
Downtime
100%
SEO preserved
+24%
Page speed

Measured on the live storefront. You can open it and check it yourself.

Full Redesign · Brand Collab

SelfCareIsForEveryone

Live store

Intervention

A full storefront redesign built to scale with major brand collaborations and a passionate community.

Verifiable result

100%
Custom theme
+42%
Collab launch CVR
-46%
LCP mobile

Measured on the live storefront. You can open it and check it yourself.

One commerce operation

Four areas where constraints emerge.

Most ecommerce problems cross disciplines. We identify the primary constraint while preserving the customer journey, platform and operational systems around it.

Find the right intervention

01

Experience

Performance and conversion when qualified traffic meets a slow, unclear or unreliable storefront.

02

Visibility

Technical SEO, GEO and measurement when crawling, indexation or evidence limits discovery.

03

Platform

Development, migrations, applications and Shopify Plus architecture when the current surface cannot carry what comes next.

04

Operations

Integrations, analytics and continuous engineering when Shopify must coordinate reliably with the wider business.

Delivery discipline

Senior context stays connected to the release.

PULSE supports the workflow, while technical accountability remains human and visible from the first decision through production.

The people who help define the intervention remain connected to implementation, QA and release.

  1. 01

    Frame the business constraint

    Document the customer journey, operational dependency and technical surface together.

  2. 02

    Approve the scope

    Make deliverables, assumptions, exclusions, timing and acceptance criteria reviewable before kickoff.

  3. 03

    Build and validate

    Move changes through staging, representative QA and stakeholder review.

  4. 04

    Release and observe

    Make production authority, rollback, measurement and next ownership explicit.

Selected DTC and B2B teams we have supported

4.9Shopify Partner DirectoryVerified Shopify Partner

Verified experience from the teams closest to the work.

We've worked with three other Shopify agencies before Shugert. None of them came close. They actually understand DTC economics, not just code.

Self Care Is For Everyone

DTC · Strategy

Shugert delivered a Shopify Plus migration that exceeded every benchmark we set. Sales lifted in the first month and the team handled every edge case our old platform left behind.

Fashionable Canes

Shopify Plus · Replatform

Their performance work took our LCP from 4.2s to under 1.5s on mobile. Conversion followed almost immediately. Easily the best engineering team we've worked with on Shopify.

BoxChois

Performance · Core Web Vitals

Recognition and coverage

Independent coverage and industry recognition support the public record behind the company.

Forbes recognition logoAssociated Press logoLa Vanguardia press logoEuropa Press logoTechBehemoths recognitionShopify Developer Plus partner badgeShopify Select Partner badge

Ways to engage

Start with the smallest engagement that can responsibly own the constraint.

Choose a defined project, continuous engineering or Shopify Plus ownership according to dependency and cadence—not a generic package ladder.

Frequently asked

Questions before the first scope.

What does Shugert do?

Shugert is a Shopify Select Partner agency that diagnoses, implements and validates Shopify and Shopify Plus work across performance, CRO, technical SEO, development, applications, integrations, analytics and ongoing engineering.

Who do you work with?

Shugert is designed for established Shopify and Shopify Plus teams with meaningful storefront, platform or operational complexity. The fit review considers the constraint, dependencies, ownership and required release cadence rather than revenue alone.

How much do projects cost?

Current project and retainer ranges are published on the Pricing page. Every engagement receives a written scope that explains the assumptions, deliverables, exclusions and review requirements behind the final price.

How does an engagement begin?

The team first identifies the business decision, affected customer or operational state, current architecture and available evidence. Shugert then recommends the smallest responsible project, retainer or Shopify Plus scope.

Do you work in Spanish?

Yes. Shugert works in English and Spanish, with bilingual editorial, strategy and engineering support across the United States, Mexico, Spain and Latin America.

Start with the business constraint

Tell us what Shopify is preventing your team from doing.

Share the current setup, affected customer journey and business decision. We will recommend the smallest responsible scope, timeline and engagement model.