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Shopify engineering notes, experiments and analysis

Timely writing from the Shugert team: platform changes, performance research, migration learnings and how AI is reshaping commerce. For step-by-step playbooks, see the resource library.

Editorial diagram comparing a coupled Shopify Liquid theme storefront with a decoupled headless storefront across UX control, app parity, SEO rendering and ongoing engineering.
Shopify Engineering

Shopify Headless Commerce: The 2026 Decision Guide

Shopify headless commerce keeps Shopify as the commerce engine and moves the storefront into a separate application. Here is when that trade is justified, how Hydrogen and Oxygen differ from a custom Next.js frontend, and the gates to clear before you rebuild.

Samuel Noriega14 min read